Even advertising that only has the potential to be misunderstood by consumers may be considered deceptive.
COLORCrystal clear.AROMAFresh agave with fruit and citrus.TASTESmooth and sweet. Fresh agave, hints of citrus.FINISHLight pepper.
The original Patron Tequila was produced by Tequila Siete Leguas, and brand rights were sold to St. Maarten Spirits, owners John Paul DeJoria (Paul Mitchell Hair Products) and Martin Crowley in 1989. As the brand grew, Tequila Siete Leguas was no longer able to keep up with production, and Patron built a new distillery and moved all production in 2002.