Technical Notes Jose Cuervo Tequila is made in the central Mexican town of Tequila in the state of Jalisco. According to the DOT (Declaration for the Protection of the Denomination of Origin—this is the Mexican law that oversees the protection of Tequila), only alcoholic beverages made with Blue Agave or agave azul (Agave Tequilana Weber blue variety) grown in the states of Jalisco,Michoacan, Nayarit, Guanajuato and Tamaulipas can be labeled as Tequila. No agave grown outside this region, including other countries, can be used for any product labeled as “Tequila.”

Blue agave can take anywhere from 6 to 12 years to mature. This is when the Agave reach their peak in sugars and will yield the most Tequila. The plant is used entirely once and then more agave must be planted to continue the production process.

Jose Cuervo produces at 38% to 40% alcohol by volume (ABV), just like most spirits. Tequila, however, has a unique flavor and is frequently consumed straight as a shot. This intense taste experience may be what leads people to mistakenly think that Tequila is “stronger.”Being straight distilled spirits, all Jose Cuervo Tequilas are gluten free. In addition, Jose Cuervo Authentic Cuervo Margaritas, Margarita Minis, and Golden Margaritas are also gluten-free.